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	<title>Geben Communication</title>
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		<title>Infographic: Social Media and the Super Bowl</title>
		<link>http://gebencommunication.com/2013/01/infographic-social-media-and-the-super-bowl/</link>
		<comments>http://gebencommunication.com/2013/01/infographic-social-media-and-the-super-bowl/#comments</comments>
		<pubDate>Wed, 30 Jan 2013 15:59:00 +0000</pubDate>
		<dc:creator>Heather Whaling</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://gebencommunication.com/2013/01/infographic-social-media-and-the-super-bowl/</guid>
		<description><![CDATA[<p><p>Posted in <a href="http://gebencommunication.com/category/news/" title="News">News</a></p><p><a href="http://espn.go.com/blog/playbook/tech/post/_/id/3987/infographic-social-media-the-super-bowl" rel="bookmark" title="Infographic: Social Media and the Super Bowl" target="_blank">http://espn.go.com/blog/playbook/tech/post/_/id/3987/infographic-social-media-the-super-bowl</a></p>ESPN: &#8220;These days, many folks take in the Super Bowl with more than just friends, beer and chicken wings &#8212; they also follow along with the world on Twitter and other social media. Here&#8217;s everything you need to know about social media while watching the big game on Sunday.&#8221;</p><p>The post <a href="http://gebencommunication.com/2013/01/infographic-social-media-and-the-super-bowl/">Infographic: Social Media and the Super Bowl</a> appeared first on <a href="http://gebencommunication.com">Geben Communication</a>.</p>]]></description>
				<content:encoded><![CDATA[<p><b>ESPN: &#8220;</b><span style="font-family: verdana, helvetica, arial, sans-serif; line-height: 16px; background-color: rgb(255, 255, 255);">These days, many folks take in the Super Bowl with more than just friends, beer and chicken wings &#8212; they also follow along with the world on Twitter and other social media. </span><span style="background-color: rgb(255, 255, 255); font-family: verdana, helvetica, arial, sans-serif; line-height: 16px;">Here&#8217;s <a href="http://espn.go.com/blog/playbook/tech/post/_/id/3987/infographic-social-media-the-super-bowl" title="" target="">everything you need to know</a> about social media while watching the big game on Sunday.&#8221;</span></p>
<p>The post <a href="http://gebencommunication.com/2013/01/infographic-social-media-and-the-super-bowl/">Infographic: Social Media and the Super Bowl</a> appeared first on <a href="http://gebencommunication.com">Geben Communication</a>.</p>]]></content:encoded>
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		<title>10 Things To Reflect On About Space Shuttle Columbia 10 Years Later</title>
		<link>http://gebencommunication.com/2013/01/10-things-to-reflect-on-about-space-shuttle-columbia-10-years-later/</link>
		<comments>http://gebencommunication.com/2013/01/10-things-to-reflect-on-about-space-shuttle-columbia-10-years-later/#comments</comments>
		<pubDate>Wed, 30 Jan 2013 15:53:00 +0000</pubDate>
		<dc:creator>Heather Whaling</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://gebencommunication.com/2013/01/10-things-to-reflect-on-about-space-shuttle-columbia-10-years-later/</guid>
		<description><![CDATA[<p><p>Posted in <a href="http://gebencommunication.com/category/news/" title="News">News</a></p><p><a href="http://www.forbes.com/sites/alexknapp/2013/01/29/10-things-to-reflect-on-about-space-shuttle-columbia-10-years-later/" rel="bookmark" title="10 Things To Reflect On About Space Shuttle Columbia 10 Years Later" target="_blank">http://www.forbes.com/sites/alexknapp/2013/01/29/10-things-to-reflect-on-about-space-shuttle-columbia-10-years-later/</a></p>Forbes.com: As the 10-year anniversary of the disaster draws near, the documentary Space Shuttle Columbia: Mission of Hope reveals the remarkable story of Col. Ilan Ramon, the first Israeli astronaut to embark on a mission to explore space. Producer Dan Cohen shares 10 insights with Forbes, in advance of the film&#8217;s PBS debut.</p><p>The post <a href="http://gebencommunication.com/2013/01/10-things-to-reflect-on-about-space-shuttle-columbia-10-years-later/">10 Things To Reflect On About Space Shuttle Columbia 10 Years Later</a> appeared first on <a href="http://gebencommunication.com">Geben Communication</a>.</p>]]></description>
				<content:encoded><![CDATA[<p><b>Forbes.com:</b> As the 10-year anniversary of the disaster draws near, the documentary Space Shuttle Columbia: Mission of Hope reveals the remarkable story of Col. Ilan Ramon, the first Israeli astronaut to embark on a mission to explore space. Producer Dan Cohen shares <a href="http://www.forbes.com/sites/alexknapp/2013/01/29/10-things-to-reflect-on-about-space-shuttle-columbia-10-years-later/" title="" target="">10 insights with Forbes, in advance of the film&#8217;s PBS debut</a>.</p>
<p>The post <a href="http://gebencommunication.com/2013/01/10-things-to-reflect-on-about-space-shuttle-columbia-10-years-later/">10 Things To Reflect On About Space Shuttle Columbia 10 Years Later</a> appeared first on <a href="http://gebencommunication.com">Geben Communication</a>.</p>]]></content:encoded>
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		<title>Super Bowl XLVII: The Social Media Guidebook</title>
		<link>http://gebencommunication.com/2013/01/super-bowl-xlvii-the-social-media-guidebook/</link>
		<comments>http://gebencommunication.com/2013/01/super-bowl-xlvii-the-social-media-guidebook/#comments</comments>
		<pubDate>Wed, 30 Jan 2013 15:42:00 +0000</pubDate>
		<dc:creator>Heather Whaling</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://gebencommunication.com/2013/01/super-bowl-xlvii-the-social-media-guidebook/</guid>
		<description><![CDATA[<p><p>Posted in <a href="http://gebencommunication.com/category/news/" title="News">News</a></p><p><a href="http://mashable.com/2013/01/30/super-bowl-xlvii-social-media/" rel="bookmark" title="Super Bowl XLVII: The Social Media Guidebook" target="_blank">http://mashable.com/2013/01/30/super-bowl-xlvii-social-media/</a></p>Mashable: Sysomos, a Geben client, created a social media &#8220;playbook&#8221; &#8212; an infographic to help football fans get ready for the big game.</p><p>The post <a href="http://gebencommunication.com/2013/01/super-bowl-xlvii-the-social-media-guidebook/">Super Bowl XLVII: The Social Media Guidebook</a> appeared first on <a href="http://gebencommunication.com">Geben Communication</a>.</p>]]></description>
				<content:encoded><![CDATA[<p><strong>Mashable: </strong>Sysomos, a Geben client, created a social media &#8220;playbook&#8221; &#8212; an infographic to help football fans get ready for the big game.</p>
<p>The post <a href="http://gebencommunication.com/2013/01/super-bowl-xlvii-the-social-media-guidebook/">Super Bowl XLVII: The Social Media Guidebook</a> appeared first on <a href="http://gebencommunication.com">Geben Communication</a>.</p>]]></content:encoded>
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		<title>6 South By Southwest Tips for PR Pros</title>
		<link>http://gebencommunication.com/2013/01/6-south-by-southwest-tips-for-pr-pros/</link>
		<comments>http://gebencommunication.com/2013/01/6-south-by-southwest-tips-for-pr-pros/#comments</comments>
		<pubDate>Thu, 17 Jan 2013 19:19:00 +0000</pubDate>
		<dc:creator>Heather Whaling</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://gebencommunication.com/2012/12/6-south-by-southwest-tips-for-pr-pros/</guid>
		<description><![CDATA[<p><p>Posted in <a href="http://gebencommunication.com/category/uncategorized/" title="Uncategorized">Uncategorized</a></p>Ragan.com/PR Daily: Ragan shared Heather’s blog post on how to take advantage of SXSW’s abundant publicity opportunities.</p><p>The post <a href="http://gebencommunication.com/2013/01/6-south-by-southwest-tips-for-pr-pros/">6 South By Southwest Tips for PR Pros</a> appeared first on <a href="http://gebencommunication.com">Geben Communication</a>.</p>]]></description>
				<content:encoded><![CDATA[<p><b>Ragan.com/PR Daily:</b> Ragan shared Heather’s blog post on how to <a href="http://www.ragan.com/Main/Articles/46081.aspx" title="" target="_blank">take advantage of SXSW’s abundant publicity opportunities</a>.</p>
<p>The post <a href="http://gebencommunication.com/2013/01/6-south-by-southwest-tips-for-pr-pros/">6 South By Southwest Tips for PR Pros</a> appeared first on <a href="http://gebencommunication.com">Geben Communication</a>.</p>]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<title>Could Employees’ Smartphones Harm Your Business?</title>
		<link>http://gebencommunication.com/2012/12/could-employees-smartphones-harm-your-business/</link>
		<comments>http://gebencommunication.com/2012/12/could-employees-smartphones-harm-your-business/#comments</comments>
		<pubDate>Fri, 07 Dec 2012 19:19:00 +0000</pubDate>
		<dc:creator>Heather Whaling</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://gebencommunication.com/2012/12/could-employees-smartphones-harm-your-business/</guid>
		<description><![CDATA[<p><p>Posted in <a href="http://gebencommunication.com/category/news/" title="News">News</a></p>American Express OPEN Forum/Mashable: Heather discussed the importance of knowing when to disconnect if your company has implemented a “BYOD,” or bring your own device, policy.</p><p>The post <a href="http://gebencommunication.com/2012/12/could-employees-smartphones-harm-your-business/">Could Employees’ Smartphones Harm Your Business?</a> appeared first on <a href="http://gebencommunication.com">Geben Communication</a>.</p>]]></description>
				<content:encoded><![CDATA[<p><b>American Express OPEN Forum/Mashable:</b> Heather discussed the importance of knowing when to disconnect if your <a href="http://www.openforum.com/articles/9-tips-for-implementing-a-bring-your-own-device-byod-program-at-work/" title="" target="_blank">company has implemented a “BYOD,”</a> or bring your own device, policy.</p>
<p>The post <a href="http://gebencommunication.com/2012/12/could-employees-smartphones-harm-your-business/">Could Employees’ Smartphones Harm Your Business?</a> appeared first on <a href="http://gebencommunication.com">Geben Communication</a>.</p>]]></content:encoded>
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		<title>Infographic: Millennial Shoppers and their Online Influencers</title>
		<link>http://gebencommunication.com/2012/11/infographic-millennial-shoppers-and-their-online-influencers/</link>
		<comments>http://gebencommunication.com/2012/11/infographic-millennial-shoppers-and-their-online-influencers/#comments</comments>
		<pubDate>Mon, 19 Nov 2012 20:09:00 +0000</pubDate>
		<dc:creator>Heather Whaling</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://gebencommunication.com/2012/11/infographic-millennial-shoppers-and-their-online-influencers/</guid>
		<description><![CDATA[<p><p>Posted in <a href="http://gebencommunication.com/category/news/" title="News">News</a></p><p><a href="http://fashionandmash.wordpress.com/2012/11/19/infographic-millennial-shoppers-and-their-online-influences/" rel="bookmark" title="Infographic: Millennial Shoppers and their Online Influencers" target="_blank">http://fashionandmash.wordpress.com/2012/11/19/infographic-millennial-shoppers-and-their-online-influences/</a></p>Fashion and Mash: Forewillow has just released an infographic about millennial shoppers that’s sprinkled with some interesting facts. It outlines that 28.5% of the US population, or those classified as millennials (born from the early 80s to early 00s), will have more buying power than any other generation by 2017.</p><p>The post <a href="http://gebencommunication.com/2012/11/infographic-millennial-shoppers-and-their-online-influencers/">Infographic: Millennial Shoppers and their Online Influencers</a> appeared first on <a href="http://gebencommunication.com">Geben Communication</a>.</p>]]></description>
				<content:encoded><![CDATA[<p><b>Fashion and Mash: </b>Forewillow has just released an infographic about millennial shoppers that’s sprinkled with some interesting facts. It outlines that 28.5% of the US population, or those classified as millennials (born from the early 80s to early 00s), will have more buying power than any other generation by 2017.</p>
<p>The post <a href="http://gebencommunication.com/2012/11/infographic-millennial-shoppers-and-their-online-influencers/">Infographic: Millennial Shoppers and their Online Influencers</a> appeared first on <a href="http://gebencommunication.com">Geben Communication</a>.</p>]]></content:encoded>
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		<title>5 Ways to Start a Business With Little or No Money</title>
		<link>http://gebencommunication.com/2012/11/5-ways-to-start-a-business-with-little-or-no-money/</link>
		<comments>http://gebencommunication.com/2012/11/5-ways-to-start-a-business-with-little-or-no-money/#comments</comments>
		<pubDate>Fri, 16 Nov 2012 19:19:00 +0000</pubDate>
		<dc:creator>Heather Whaling</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://gebencommunication.com/2012/11/5-ways-to-start-a-business-with-little-or-no-money/</guid>
		<description><![CDATA[<p><p>Posted in <a href="http://gebencommunication.com/category/news/" title="News">News</a></p>FoxBusiness.com Small Business Center: Heather shares her advice on starting and growing a business with little cash.</p><p>The post <a href="http://gebencommunication.com/2012/11/5-ways-to-start-a-business-with-little-or-no-money/">5 Ways to Start a Business With Little or No Money</a> appeared first on <a href="http://gebencommunication.com">Geben Communication</a>.</p>]]></description>
				<content:encoded><![CDATA[<p><b>FoxBusiness.com</b> <b>Small Business Center:</b> Heather shares her advice on <a href="http://smallbusiness.foxbusiness.com/entrepreneurs/2012/11/16/5-ways-to-start-business-with-little-or-no-money/" title="" target="">starting and growing a business with little cash</a>.</p>
<p>The post <a href="http://gebencommunication.com/2012/11/5-ways-to-start-a-business-with-little-or-no-money/">5 Ways to Start a Business With Little or No Money</a> appeared first on <a href="http://gebencommunication.com">Geben Communication</a>.</p>]]></content:encoded>
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		<slash:comments>0</slash:comments>
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		<title>Oh Look Another Marketplace for Used Clothing &#8211; Here&#8217;s Why Forewillow is Different</title>
		<link>http://gebencommunication.com/2012/11/oh-look-another-marketplace-for-used-clothing-heres-why-forewillow-is-different/</link>
		<comments>http://gebencommunication.com/2012/11/oh-look-another-marketplace-for-used-clothing-heres-why-forewillow-is-different/#comments</comments>
		<pubDate>Thu, 15 Nov 2012 20:09:00 +0000</pubDate>
		<dc:creator>Heather Whaling</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://gebencommunication.com/2012/11/oh-look-another-marketplace-for-used-clothing-heres-why-forewillow-is-different/</guid>
		<description><![CDATA[<p><p>Posted in <a href="http://gebencommunication.com/category/news/" title="News">News</a></p><p><a href="http://pandodaily.com/2012/11/15/oh-look-another-marketplace-for-used-clothing-heres-why-forewillow-is-different/" rel="bookmark" title="Oh Look Another Marketplace for Used Clothing &#8211; Here&#8217;s Why Forewillow is Different" target="_blank">http://pandodaily.com/2012/11/15/oh-look-another-marketplace-for-used-clothing-heres-why-forewillow-is-different/</a></p>&#8220;If there is a market for college ladies trading Forever21 shirts online, Forewillow will be the one to capture it.&#8221;</p><p>The post <a href="http://gebencommunication.com/2012/11/oh-look-another-marketplace-for-used-clothing-heres-why-forewillow-is-different/">Oh Look Another Marketplace for Used Clothing &#8211; Here&#8217;s Why Forewillow is Different</a> appeared first on <a href="http://gebencommunication.com">Geben Communication</a>.</p>]]></description>
				<content:encoded><![CDATA[<p>&#8220;If there is a market for college ladies trading Forever21 shirts online, Forewillow will be the one to capture it.&#8221;</p>
<p>The post <a href="http://gebencommunication.com/2012/11/oh-look-another-marketplace-for-used-clothing-heres-why-forewillow-is-different/">Oh Look Another Marketplace for Used Clothing &#8211; Here&#8217;s Why Forewillow is Different</a> appeared first on <a href="http://gebencommunication.com">Geben Communication</a>.</p>]]></content:encoded>
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		<title>US Election 2012 &amp; Social Media: 5 Must-Reads</title>
		<link>http://gebencommunication.com/2012/11/us-election-2012-social-media-5-must-reads/</link>
		<comments>http://gebencommunication.com/2012/11/us-election-2012-social-media-5-must-reads/#comments</comments>
		<pubDate>Mon, 05 Nov 2012 19:19:00 +0000</pubDate>
		<dc:creator>Heather Whaling</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://gebencommunication.com/2012/11/us-election-2012-social-media-5-must-reads/</guid>
		<description><![CDATA[<p><p>Posted in <a href="http://gebencommunication.com/category/news/" title="News">News</a></p>Firebelly Marketing included Heather’s blog post, 7 Social Tools to Share Your Election Day Experiences, in their round-up of must-read Election Day resources.</p><p>The post <a href="http://gebencommunication.com/2012/11/us-election-2012-social-media-5-must-reads/">US Election 2012 &#038; Social Media: 5 Must-Reads</a> appeared first on <a href="http://gebencommunication.com">Geben Communication</a>.</p>]]></description>
				<content:encoded><![CDATA[<p><b></p>
<p>  Firebelly Marketing</b> included Heather’s blog post, <a href="http://prtini.com/election-social-media/">7 Social Tools to Share Your<br />
Election Day Experiences</a>, in their round-up of <a href="http://www.firebellymarketing.com/2012/11/u-s-election-2012-social-media.html">must-read<br />
Election Day resources</a>.</p>
<p>The post <a href="http://gebencommunication.com/2012/11/us-election-2012-social-media-5-must-reads/">US Election 2012 &#038; Social Media: 5 Must-Reads</a> appeared first on <a href="http://gebencommunication.com">Geben Communication</a>.</p>]]></content:encoded>
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		<title>25 Women Who Rock Social Media</title>
		<link>http://gebencommunication.com/2012/10/25-women-who-rock-social-media/</link>
		<comments>http://gebencommunication.com/2012/10/25-women-who-rock-social-media/#comments</comments>
		<pubDate>Mon, 29 Oct 2012 19:16:00 +0000</pubDate>
		<dc:creator>Heather Whaling</dc:creator>
				<category><![CDATA[News]]></category>

		<guid isPermaLink="false">http://gebencommunication.com/2012/10/25-women-who-rock-social-media/</guid>
		<description><![CDATA[<p><p>Posted in <a href="http://gebencommunication.com/category/news/" title="News">News</a></p>TopRank Online Marketing Blog: Lee Odden included Heather in his annual list highlighting 25 women who rock social media. Here’s why: “Heather is not only a generous thought leader to her colleagues, her agency, Geben Communication has grown rapidly since its founding just three years ago — a testament to the fact that she walks the talk. Heather’s clients benefit [...]</p><p>The post <a href="http://gebencommunication.com/2012/10/25-women-who-rock-social-media/">25 Women Who Rock Social Media</a> appeared first on <a href="http://gebencommunication.com">Geben Communication</a>.</p>]]></description>
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<p><!--StartFragment--><b><span style="font-size: 11.0pt; font-family: Tahoma; mso-fareast-font-family: 'MS Mincho'; &lt;br /&gt;<br />
mso-bidi-font-family: Tahoma; mso-ansi-language: EN-US; mso-fareast-language: JA; &lt;br /&gt;<br />
mso-bidi-language: AR-SA;">TopRank Online Marketing Blog: </span></b><span style="font-size: 11.0pt; font-family: Tahoma; mso-fareast-font-family: 'MS Mincho'; &lt;br /&gt;<br />
mso-bidi-font-family: Tahoma; mso-ansi-language: EN-US; mso-fareast-language: JA; &lt;br /&gt;<br />
mso-bidi-language: AR-SA;">Lee Odden included Heather in his annual list <span style="font-size: 11pt;">highlighting </span><a style="font-size: 11pt;" href="http://www.toprankblog.com/2012/10/25-women-rock-social-media-2012/">25 </a><a style="font-size: 11pt;" href="http://www.toprankblog.com/2012/10/25-women-rock-social-media-2012/">women who rock social media</a><span style="font-size: 11pt;">. Here’s why: “</span><span style="color: black; &lt;br /&gt;<br />
background: white;">Heather is not only a generous thought leader to her </span><span style="color: black; &lt;br /&gt;<br />
background: white;">colleagues, her agency, Geben Communication has grown rapidly since its <span style="font-size: 11pt;">founding just three years ago — a testament to the fact that she walks the talk. </span><span style="font-size: 11pt;">Heather’s clients benefit every day from her real-world strategic approaches, </span><span style="font-size: 11pt;">which she then shares with us via her </span><a style="font-size: 11pt;" title="" href="http://www.prtini.com" target="_blank">prTini blog</a><span style="font-size: 11pt;">. She truly rocks!”</span></span></span><!--EndFragment--></p>
<p>The post <a href="http://gebencommunication.com/2012/10/25-women-who-rock-social-media/">25 Women Who Rock Social Media</a> appeared first on <a href="http://gebencommunication.com">Geben Communication</a>.</p>]]></content:encoded>
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